Diamond Shop

The Diamond Shop is a place where Jammers can spend Diamonds. It is located near the Club Geoz in Jamaa Township. Many rare items and animals are purchased with Diamonds, thus decreasing the items' "value", and other newer versions of items have been added. It's true that it replaces the Monthly Membership Gift, as weekly diamonds have arrived since the Membership Gifts were discontinued. The Diamond Shop plays an important role in Jamaa as it is the only shop where Jammers can spend their Diamonds, a currency of much more value than gems. Lots of items are available in the Diamond Shop: these range from arcade games, weapons and sets of armor to actual animal Avatars, pets and dens. You can purchase music to play in your den, or exchange some Diamonds for Gems.

In December 2013, a new section to the Diamond Shop was added. This was known as the Jamaaliday Gift Shop. It sells daily gifts from the past Jamaalidays. Every item costs one Diamond and is for all Jammers. It is seasonal and is only around during the Jamaaliday season.

A rumor once stated that if enough Jammers colored their animals completely white, including their name tag if they were member, wore no clothing, bore no pets, and danced, that the Arctic Wolf statue would crumble and that those Jammers would obtain Diamonds. However, this is not true, as stated in this post from AJHQ on the Daily Explorer.

This Diamond shop's music theme is Mystical Morning, which can be purchased from the record sale at the price of one Diamond.

Current Items

 * Den Items: Small Wood Den Portal, Bulky Golden Phantom, Trapped Phantom (Floor only), Caged Phantom, and Mira Waterfall.


 * Clouds: Rainbow, Lightning, Snow, and Rain (Snow and Rain were added on February 20, 2014 and are available to non-members)


 * Games: The Raccoon Claw, Phantom Invasion Game, Swoopy Eagle Game, & Hot Cocoa Machine (Swoopy Eagle & Cocoa Machine added on February 20, 2014)


 * Giant plushies: Arctic Wolf, Lion, Snow Leopard, and Kangaroo
 * Gloves and Tail Armor: Elf Tail Armor,  Legendary Glove, and Dragon Glove
 * Spiked Collar/Wristband Based: Studded Collar, Studded Bracelet


 * Animals: Llama, Owl, Arctic Wolf, Kangaroo, Eagles, Lion, Cheetah (each sold for 10 Diamonds)


 * Pets: Monkey, Sugar Glider, Peacock, Piglet, Pony (pet), Panda (Pet), Fox (pet), Owls (Pet), Lion (Pet), Eagles (Pet), Cheetah (Pet), Giraffe (Pet), Gecko (pet), and Hummingbird. (Each sold for 3 Diamonds)
 * Gem Bundles: 1,000 (1 Diamond), 5,000 (4 Diamonds), 10,000 (7 Diamonds), and 15,000 (10 Diamonds)


 * Soundtracks/Music: Spring Festival, Lucky Clovers, Jamaaliday Jingle, Mystical Morning, Base (Bass) Camp Music, Twists and Turns, Ocean Adventure Base Camp, and The Great Escape
 * Dens: Sky Kingdom, Greely's Hideout, Cosmo's Den, Sol Arcade Den, Beach House, and Crystal Palace Den
 * Armor Sets: Ice, Spirit, Mystical, Diamond Encrusted, Rainbow,  Friendship (Feburary), Clover(March), and Rainbow
 * Other: Feather Tail, Mysterious Cloak, Stone Sword, and Long Bow

Jamaaliday Den Items

 * Patch Of Lollipops
 * Snowflake Rug
 * Fireplace
 * Gingerbread Treehouse
 * Snow Angel
 * Frozen Pond
 * Ice Phantom Statue
 * Peppermint Pathway
 * Winter Window
 * Snowman Family
 * Gingerbread House
 * Otter(animal)
 * Polar Bear (animal)

Dens

 * Greely's Hideout
 * Sky Kingdom
 * Gingerbread House Den (Jammalidays only)
 * Sol Arcade Den
 * Cosmo's Den
 * Crystal Palace Den
 * Haunted House Den (Night Of The Phantoms only)
 * Beach House

Animals

 * Lion
 * Owl
 * Hyena (Unavailable)
 * Eagle
 * Kangaroo
 * Arctic Wolf
 * Cheetah
 * Snow Leopard
 * Polar Bear (Unavailable)
 * Otter(Unavailable)

Pets

 * Pony (Now Selling)
 * Monkey (Now Selling)
 * Tarantula (Halloween Seller)
 * Fox(Now Selling)
 * Piglet (Now Selling)
 * Cheetah (Now Selling)
 * Eagle (Now Selling)
 * Owl (Now Selling)
 * Hummingbird(Now Selling)
 * Giraffe (Now Selling)
 * Sugar Glider (Now Selling)
 * Lion (Now Selling)
 * Panda (Now Selling)
 * Gecko (Now Selling)
 * Tiger (Not Selling)
 * Raccoon (Not Selling)
 * Arctic Wolf (Not Selling)
 * Rhino (Not Selling)

Controversy
When the Diamond Shop came out, it caused a lot of controversy throughout the game. Jammers, primarily members, had taken months to collect as many rares as possible to self-proclaim themselves as a "rare Jammer". However, when the Diamond Shop came out, many older rares were brought back and for sale there. This caused an outrage amongst the Jammers and most didn't like the Diamond Shop. Currently, most of the controversy has died down, and most Jammers have learned to deal with this, and seek for other rares. Also, there is not much for non-members in the Diamond Shop, as most of the items sold there are for members only.

Trivia

 * Outside of the Diamond Shop, the pathway seems to be made of Diamonds.
 * Animals that you purchase in the Diamond Shop can be bought again and again when creating a new animal, but you can buy them for just 1000 Gems. The same goes for the Diamond Shop's pets, which will then be available for 400 Gems.
 * You can exchange Diamonds for Gems, but not vice versa.
 * Many Jammers thought there was a glitch where dancing in the shop would get you free diamonds if your animal was completely white. AJHQ proved this was false on their blog.